Tango Z Inflatable Kayak
Tango is a 1 or 2 person kayak with multiple d-rings that allow the seats to be positioned for maximum comfort and stability. The hull is constructed from a durable, yet lightweight material.
The authors analyze the results and compare them to serial EM reconstruction data, which leads them to conclude that retro-Tango is able to detect synaptic connections with a threshold of 17 or more presynaptic neurons.
About Tango z
Tango z is an all round inflatable boat designed to strike the perfect balance between performance, durability and price. Featuring three separate inflatable bladders sealed by high quality Boston valves it is quick and easy to inflate and deflate. The independent chambers are also sealed to protect the interior of the boat in the unlikely event of a puncture.
Tanguero (feminine; Tanguera) — A person who is passionate about tango, its history, music, lyrics, etc. Tango is a partner dance that originated in Argentina and was brought to Europe by African slaves, where it became popular amongst upper-class couples. It is danced chest-to-chest, with a close embrace, in a milonga.
Britvic, the maker of Tango Dark Berry, wanted to reach Gen Z and found Snapchat to be a great platform to achieve this goal. Working with agency mSix, they created a multi-format campaign across the app, driving brand awareness and consideration with a significant lift in favourability.
In a world where young people feel pressure to conform, Tango wanted to celebrate those who break free and unashamedly go all in. This led to a bold campaign, which dramatises Tango’s dangerously potent flavour. The campaign’s 60 second film is directed by renowned comedic director, Ben Tonge, and produced by Girl&Bear.
It features a police raid busting a tango lab, complete with hidden Tango cans and a stash of berries. One of the officers tries a drop and can’t stop dancing, as he is lost to its powerful flavour.
It also references Bianco’s song “Plegaria,” which was played at Nazi concentration camps to torture and slaughter Jewish prisoners. The woman who tearfully begged the tango DJ not to play it again, was a survivor of that atrocity. It is a hauntingly poignant reminder that tango can also be a language of freedom and liberation. Awarded the Rhegium Julii prize, this is Carolina De Robertis’s most accomplished novel yet.
The Tango is easily rolled up and fits into a large canvas bag, which makes it easy to carry from the water to the car. It can be stored in the trunk, or boot, of most cars.
Britvic, Tango’s holding company, worked with agency mSix to develop a multi-format campaign on Snapchat in order to drive consideration among Gen Z. The non-skippable format and engaging content helped to achieve a lift in awareness, consideration and favourability.